Active* Consent: Using Data and the Creative Arts to Transform Ireland’s Consent Education Landscape

SUMMARY

The Active* Consent programme has transformed sexual consent education and research with young people in Ireland since 2013. Over the last decade, this distinctive approach has established Active* Consent as Ireland’s most recognized providers of consent education in secondary, third-level, further education, and professional training contexts nationally and internationally as evidenced through reach, multi-sector positive feedback and the ongoing investment of the Government of Ireland among other key funders. We work in concert with educators, students and support staff in secondary, third-level and further education and training as well as parents, policy makers, government departments, NGO and community leaders, and sports organisations among others. As of June 2024, Active* Consent has worked directly with more than 100,000 people since 2017 nationally and internationally as well as reaching several million more digitally through online resources or campaigns. 

Active* Consent was founded on the conviction that consent education in Ireland and beyond must be evidence-based and make use of the creative arts (particularly theatre) to disseminate research findings and reach key stakeholders. This working formula drives Active* Consent’s team research including the creation and delivery of educational and training resources which are sex-positive, trauma-informed and co-designed with stakeholders. Our sustained, embedded and multi-sectoral impact nationally has primed us for the ongoing international expansion of our work with current partners in UK (Britain, Northern Ireland, Wales) and the United States.

Consent, Sexual Violence and Harassment: Practitioner Skills and Practice is a postgraduate micro-credential module

“I found the Active* Consent Programme to be a valuable resource that I will use with all my learners to help them navigate what consent is using a sex-positive approach. I would highly recommend this programme to anyone who wants to support their learners using a respectful and non-judgmental attitude in understanding what consent is.”
YouthReach Resource Manager Partners

Research Description

The Active* Consent programme began as a collaboration between Dr Charlotte McIvor in Drama and Theatre Studies and Dr Pádraig MacNeela and Dr Siobhán O’Higgins in Psychology with a programme ethos based on the ideas that 1) that consent is ongoing, mutual, and freely given and 2) that consent is for everyone, in all relationships, across genders and sexual orientations.  Active* Consent came into being during a global moment of focused activism on gender, sexuality and sexual violence spurred on by #MeToo, #TimesUp, increasing awareness of gender diversity, and the Republic of Ireland’s own historic referendums on marriage equality and abortion in 2015 and 2018. These referendums both passed with popular majorities and signalled expanded freedoms for women and sexual minorities in Ireland after decades of effort by activists leading to these pivotal moments. 

Active* Consent unquestionably builds on and embodies the spirit of this time in Ireland. However, like the work of previous activists and researchers that primed us for those recent watershed moments, Active* Consent maintains a longitudinal, evidence-based and constantly evolving view of the ongoing work that must be done to definitively reduce negative sexual experiences for individuals of all genders, sexualities and types of relationships in Ireland and beyond.

Active* Consent’s signature approach is dependent on ongoing and sustained stakeholder-led collaboration and using a multitude of research and creative arts strategies to build an evidence base and then disseminate our programme’s key messages. Our ability to collaborate over a number of years with both programme users and members of our research team allows us to deepen relationships and learning on all sides as well as follow-up on the long-term impact of our programme’s work.  One of Active* Consent’s original student collaborators who co-created an early version of our now signature play reflected in 2019, four years after her first involvement working with us, that her participation in this programme led to lasting change in her broader involvement in her community. She reflected that after working with us:

I became more active and I started to look into things like politics, policies, who are my local TDs (Teachta Dála, member of Dáil Éireann, the lower house of the Irish parliament), who do I contact about these things. It really awoke agency in me and I’ve gone forward now having finished in university to be more active in my communities and to use my voice because I’ve learned that I can and it does make a difference.” 
Active* Consent’s original student collaborators

Active* Consent’s signature mixing of social science and creative arts approaches to knowledge generation originates from the programme co-founders’ different but complementary specialisations- McIvor (Drama and Theatre Studies, performance and practice-as-research), MacNeela (Psychology, survey and statistics work) and O’Higgins (Health Promotions, education and training). Continuing to work through a combination of research, educational and creative arts-based methodologies, the Active* Consent programme team (now approximately 8 full-time and 15 part-time staff including seasonal team members on an ongoing basis since 2019) always begins by collecting local and national level data on sexual consent and sexual harassment and violence. We then use our data to design and deliver creative arts interventions including plays, videos and social media campaigns as well as education, training and professional development tools and initiatives. We continuously evaluate our materials based on user feedback and their ongoing co-design contributions to improve delivery for the next cycle of engagement.

These methods have led to a well-established track record of successful, sustained research generation, outreach and support to large numbers of young people across multiple educational and training sectors. Our longitudinal engagement with stakeholders evidences the efficacy of Active* Consent’s signature socio-ecological model, which balances capacity building, enables institutional ownership, and nurtures sustainable network development.

Active* Consent First Point of Contact Training

Active* Consent First Point of Contact Training

Active* Consent Mural Group

Active* Consent Mural Group

Active* Consent Northern Illinois University US

Active* Consent Northern Illinois University US

Active* Consent Notre Dame US

Active* Consent Notre Dame US

Details of the Impact

Active* Consent’s origins begin in the university classroom and with small focus groups of students at the University of Galway (then NUI Galway) in 2013. Our founding programme team (McIvor, MacNeela, O’Higgins) started out wanting to know what university students understood about sexual consent and what were the blockages to understanding and communication of consent. At the time, minimal Irish data for this demographic group’s experience of either sexual consent or sexual violence and harassment while in university existed- the first gap that MacNeela responded to through preliminary survey and focus group work at the local institutional level. In 2014, McIvor came on board to devise a research-based play responding to these initial findings with Drama and Theatre Studies students, and in 2015, O’Higgins developed the first iteration of our consent workshops with MacNeela and McIvor with the ambition to facilitate them not only on our campus but nationally and more recently, internationally.

Between 2015-2018, we kept expanding our data base as well as reworking our key assets like the play and the workshop, which was the first of our assets to be initially scaled out across ultimately 22 Irish higher-education institutions with 75,000 students now having completed our third-level workshops since 2017 and more than 1600 third-level staff and students trained as workshop facilitators. We also began work on creative arts/communications campaigns and further training and development strategies to build our capacity to deliver our resources at scale, to and develop the individuals rolling them out on campuses or in other settings.   

After securing core philanthropic funding from Lifes2Good Foundation, University of Galway and Rethink Ireland in 2019, the scale of Active* Consent’s impact rapidly expanded. We led on the 2020 Sexual Experiences Survey in partnership with the Union of Students in Ireland, which was the first comprehensive Irish snapshot of positive and negative student sexual health experiences grounded by internationally recognised assessment strategies and continued on to analyse data for another national survey in 2021, the Higher Education Authority’s Report on the National Survey of Student Experiences of Sexual Violence and Harassment in Irish Higher Education Institutions. Citing the Sexual Experiences Survey, Taoiseach Simon Harris, then Minister for Further and Higher Education, Innovation and Science and the CEO of the Higher Education Authority, Dr Alan Wall, wrote to third-level institution presidents in 2020 to require that students are provided with mainstreamed consent education. All HEIs were subsequently required to publish consent, sexual violence and harassment Action Plans and to make annual reports as part of the strategic dialogue with the HEA.

 In addition to driving progress on consent education within third-level education, we broadened our scope between 2019-2022 to serve post-primary education, Further Education and Training, sports organisations and groups and other bespoke partners including Teagsac, the Irish Army and An Garda Síochana and began adapting our programme to international contexts including Britain, Wales and Northern Ireland. 

Continuing also to collaborate with partners who have included the Galway Rape Crisis Centre, Rape Crisis Network Ireland and the Union of Students in Ireland, Active* Consent now adapts our signature initiatives for new or continuing groups by working from our common core of a tiered, spiral model of increasing complexity.  We begin with brief social media messaging, workshops and creative arts-based interventions including our original play, short videos, social media campaigns, and also provide specialised training for staff members and community leaders based on their needs. In addition to these core resources, we have also developed two eLearning modules, a 10-ECTs continuous professional development module (with Galway Rape Crisis Centre) for those working in this area, and a First Point of Contact training in sexual violence disclosure skills (with Galway Rape Crisis Centre) for educators and leaders.

One of our most important learnings in the past decade is that consent education for young people becomes sustainable when it is part of a broader programme of culture change and emphasises non-judgemental and sex-positive messaging. Feedback on our programme from key stakeholders across all areas of our programming consistently supports this claim.  A third-level student leader shared that Active* Consent’s “work is changing society and the mindsets of people,” while another student offered that our all-campus approach “creates a real safe space in the college knowing that everyone had received the training.” One of our YouthReach resource manager partners reflected:

"I found the Active* Consent Programme to be a valuable resource that I will use with all my learners to help them navigate what consent is using a sex-positive approach.  I would highly recommend this programme to anyone who wants to support their learners using a respectful and non-judgmental attitude in understanding what consent is.”

By 2021, the Government of Ireland commissioned us to create the first-ever national publicly available online resource on consent awareness and learning in recognition of our broad reach and growing repertoire of evidence-based materials for different audiences.  ConsentHub.ie provides reliable, evidence-based information to young people under 17, over 17, to parents and guardians, and to educators. Significantly, over 40% of visitors to ConsentHub.ie have been male in line with our goal of consent education that is inclusive of all genders, sexualities and types of relationships from committed to casual.

Active* Consent’s ongoing emphasis on the Creative Arts and storytelling approaches as key to the dissemination of our research and design of our materials has been central to the ongoing cohesion of our programme materials.  This is evident through our demonstrated ability to connect with students, educators, parents, policy makers and other members of the public and not only tell the story of our data through our diverse resources, but to effectively engage users in a dialogue about their own perceptions and personal practices regarding sexuality and consent in interactive learning environments that range from once-off experiences (like the play or workshop) to longer extended immersions (as in our modules). Audience feedback about the play in particular has reinforced the power of this dialogical, evidence-based and sex-positive approach across several live theatre tours for third-level (2019-2020, 2022, 2024) and secondary school (2022, 2024) student audiences.

A gender non-conforming student reflected:

“Every character was humanised. And the final scene sharing a moment of positive consent was really hard-hitting because I think a lot of consent-based work focuses on the negativity and what can go wrong.”

A male pupil concurred that the play

“shows both sides of every story-shows anyone can be a perpetrator-does a good job at processing the thought processes and emotions.” A female student noted that she “loved the evidence-based research” quoted in the play and seeing “scenarios played out so the audience can see how to do things better.” 

Active Consent Play Cast Group Shot

Active Consent Play Cast Group Shot

Active* Consent Play

Active* Consent Play

Active* Consent Play

Active* Consent Play

Active* Consent with Simon Harris

Active* Consent with Simon Harris

Active* Consent - Teagsac

Active* Consent - Teagsac

Active* Consent Workshop

Active* Consent Workshop

Visit the Consent Hub

The Consent Hub was launched in January 2022 and is the first-ever publicly available online national resource on consent awareness and learning in Ireland. The hub was developed by Active* Consent in partnership with the Department of Justice and the Department of Further and Higher Education, Research, Innovation & Science. The hub hosts a variety of consent educational tools and awareness-raising resources, including an eLearning module on sexual violence and harassment; a staff awareness video; answers to frequently asked questions on consent; and more.

In the academic year 2019-2020 the Active* Consent programme was delivered to 27,445 students. 

Research Funding

This research was supported by funding from Active*Consent, Rethink Ireland, Lifes2good Foundation and Galway University Foundation.

References to the Research

R1. Active* Consent. The Active* Consent Programme: 2019-2022: Actions, Outreach, Partnership & Impact. 2023. https://www.consenthub.ie/research/active-consent-programme-2019-2022-report/.

R2. Active* Consent. The Kinds of Sex You Might Have at College Zine. 2022. https://www.consenthub.ie/wp-content/uploads/2022/09/zine-1.pdf.

R3. Active* Consent. ConsentHub.ie. 2021-present. https://www.consenthub.ie/.

R4. Burke, Lorraine, Kate Dawson, William F. Flack, Siobhán O’Higgins, Charlotte McIvor, and Pádraig MacNeela. "Alcohol, drug use and experiences of sexual violence victimisation among first-year college students in Ireland." Journal of Sexual Aggression (2023): 1-18. https://doi.org/10.1080/13552600.2023.2216221.

R5. Burke, Lorraine, Siobhán O’Higgins, Charlotte McIvor, Kate Dawson, Róisín O’Donovan and Pádraig MacNeela. The Active* Consent/Union of Students in Ireland Sexual Experiences Survey 2020: Sexual Violence and Harassment Experiences in a National Survey of Higher Education Institutions. (2020). https://www.consenthub.ie/wp-content/uploads/2021/12/Sexual-Experiences-Survey-2020.pdf.

R6. Dawson, Kate, Lorraine Burke, William F. Flack, Jr, Siobhán O’Higgins, Charlotte McIvor, and Pádraig MacNeela. "Patterns of sexual harassment: an intersectional approach to reported victimization in a campus climate survey of students at Irish higher education institutions." Violence against women 30, no. 1 (2024): 323-344. https://doi.org/10.1177/10778012231203619.

R7. Healy Cullen, Siobhán, Theresa O’Rourke, Siobhán O’Higgins, Charlotte McIvor, Elisabeth Achteresch, Ashweeja Bharath, Kate Dawson et al. "Using Communication Stories to Explore How Young People Draw on Sexual Scripts When Making Sense of Sexual Consent." Sexuality & Culture (2023): 1-22. https://doi.org/10.1007/s12119-023-10078-y.

R8. McIvor, Charlotte. "Exploring and sharing strategies for staging affirmative sexual consent: 100 shades of grey and beyond." Theatre Topics 27, no. 2 (2017): 137-149. https://doi.org/10.1353/tt.2017.0025.

R9. MacNeela, Pádraig, Siobhán O’Higgins, Charlotte McIvor, Chiara Seery, Kate Dawson, and Neil Delaney. "Are Consent Workshops Sustainable and Feasible in Third Level Institutions?." In Evidence from implementing and extending the SMART consent workshop. (2018). https://www.consenthub.ie/wp-content/uploads/2021/12/Are-Consent-Workshops-Sustainable-and-Feasible-in-Third-Level-Institutions.pdf.

R10. MacNeela, Pádraig, Julie Breen, Elaine Byrnes, Siobhán O’Higgins, Chiara Seery, and Charlotte Silke. "Development, Implementation, and Evaluation of the SMART Consent Workshop on Sexual Consent for Third Level Students." (2017). https://www.consenthub.ie/wp-content/uploads/2021/12/SMART-Consent-Workshop-on-Sexual-Consent-Third-Level-Students-.pdf

Evidence of Impact

E1. Taoiseach Simon Harris (former Minister for Further Higher Education, Innovation and Science, 2020-2024) said of Active* Consent’s ConsentHub.ie: “This is a really important hub of resources and tools for student and wider society engagement. It plays a key part in our overall goal to build a meaningful culture of consent in our campuses, further education settings and in our communities across Ireland” (2021).  

E2. Cited 30+ times since 2019 in Oireachtas debates, Parliamentary Questions.  Referenced by Joint Committee on Education, Further and Higher Education. 

E3. Cited in Department of Justice “Third National Strategy on Domestic, Sexual & Gender-Based Violence Implementation Plan” (2022). 

E4. Dr Niall Muldoon, Omsbudman for Children: “I would urge that this programme be implemented in the widest number of schools possible… This Active* Consent programme goes a long way to outline what can facilitate good, ongoing consent and highlights the possible barriers” (2021).

E5. Cited as a key source in reports by the Higher Education Authority, Technological Higher Education Association, Irish Universities Association, Law Reform Commission, Oireachtas Research Reports.

E6. Informing national discourse on consent through media engagement: Over 100 regional/national newspapers, magazines, digital articles, more than 60 interviews on radio, television, and podcasts.

E7. Societal engagement through social media: Over 8 million impressions on Twitter, Facebook, Instagram, LinkedIn, Tiktok.